“Never depend on a single source of income, especially when you can easily have a few!”
At first, it was just a rumour. Then, it was a topic discussed in hushed tones. Finally, it became a subject of public discussion. Scores of people, who were apprehensive at first, joined the workforce of affiliate marketing, when once the demand was created by a few.
What is affiliate marketing?
Affiliate marketing is a type of performance-based marketing which became popular in India in with the advent of globalization. Simply explained, it is one of the oldest forms of marketing wherein you refer someone to any product/service and when that person buys the product/service based on your recommendation, you receive a commission. In this form of marketing, a parent firm, also known as ‘retailer’ or ‘brand’, reimburses its affiliates for each visitor or customer brought in as a customer to the products and services of the firm by the affiliate’s own marketing efforts. The retailer pays the affiliates for their efforts in marketing and promoting the products.
How can you become an affiliate marketer?
There is formal no qualification required to become an affiliate marketer. Having good communication and marketing skills will be an added advantage. A person who has some time at his disposal can easily find his way in the industry. To begin with, one needs to be registered as an affiliate marketing personnel in a retailer brand. The next step involves interacting with your group of targeted customers. This can be done offline (such as talking to your family, friends and colleagues), as well as online (such as on your website). Once they are convinced to avail the services of the retailer, the affiliate gets the product for the customer, or helps them to avail the services of the retailer.
Where can you enlist as an affiliate?
These firms offer remuneration for each person that is added to the list of clients. Besides, they provide additional benefits and rewards to affiliates who excel in their job.
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